Calgon
Calgon TVC
For the German Calgon ad, our focus was on authenticity. The client wanted every detail to feel real. We experimented with lighting to shift the mood between scenes, using both darker and lighter tones. A thoughtfully designed middle-class German laundry room was created to ensure an authentic and relatable setting.
Client
Calgon, Reckitt Germany
Agency
Now Screen, Sydney
Production House
Honeymill, Sydney
Design, Animation & Production
Kappiri Studio
Creative Director
Arun Devarajan
Executive Producer
Parvathy Narayan
Producer
Sankar Thekkedath
Modeling
Jickson Joseph, Leonal Chacko
Art Direction & Design
Jickson Joseph, Leonal Chacko
Motion Design & Animation
Leonal Chacko
Design & Lighting
Jickson Joseph, Leonal Chacko
Compositing
Leonal Chacko
Liquid Simulation
Bleed VFX